News Archive

Current News

Mar 15, 2012 Diablo III Launching May 15 - Digital Pre-Sales Now Open

The End of Days approaches…. Diablo III is set to launch on May 15, 2012, and you can be ready to play the minute the servers go live by pre-purchasing the game digitally on today. Simply complete the digital pre-sale process, and your account will be flagged for automatic access to Diablo III when it launches at 12:01 a.m. PDT on May 15.

If you would rather play Diablo III for FREE, the World of Warcraft Annual Pass is still available for a limited time... but don’t delay, because the Annual Pass offer ends at 12:01 a.m. PDT on May 1, 2012.

Check out the official press release for further details on the upcoming launch of Diablo III, or head to the Diablo III pre-sales page on to pre-purchase your digital copy now.

Mar 7, 2012 Earn Legendary Rewards with the New Scroll of Resurrection

The Scroll of Resurrection has just been infused with powerful glyphs, making it more potent than ever before. For a limited time, you can earn a free faction mount when you use a Scroll of Resurrection to bring a friend or former guildmate back to World of Warcraft.

Dec 16, 2011 Happy Holidays!

From everyone at Blizzard to you and yours, have a safe and happy holiday season!

To help celebrate, we've prepared a Holiday Card Gallery featuring a festive Diablo III card. Enjoy!

Dec 16, 2011 A Day in the Life of a Web Content Manager

His bicycle tires don't run flat; they explode. When news breaks, he fixes it. His collection of vintage Blizzard memorabilia could fill a garage... and it does. They made a Diablo creature in his honor, but it was deemed too frightening to include in the game. The people of Orgrimmar love him, even though he plays Alliance. He is the most interesting web content manager in the world. He doesn't always like to be in the spotlight, but when he does, Geoff prefers to be featured in a Day in the Life article.

Read the article about a day in the life of Web Content Manager Geoff Fraizer now!

Dec 7, 2011 Give the Gift of Warcraft

To prepare for the holidays, Great-Father Winter has massively buffed your gift-giving abilities. For a limited time, we’re offering epic savings of up to 75% on select World of Warcraft products through the online Blizzard Store:

  • WoW: Battle Chest for $5 (reg. $19.99)
  • Cataclysm for $20 (reg. $39.99)
  • Wrath of the Lich King for $10 (reg. $39.99)
  • Celestial Steed for $10 (reg. $25)
  • Pandaren Monk for $5 (reg. $10)

With these deals, there’s never been a better time to recruit a friend to World of Warcraft or hook up your guildmate with a new mount or pet. Click here to start shopping, but don’t delay; these offers end Monday, December 19, 2011.

Dec 5, 2011 A Day in the Life of a Community Manager

Against our better judgment, we’ve just published “A Day in the Life... Micah Whipple” on our 20th Anniversary website, chronicling a single day in the life of our most-senior community manager. In this unauthorized autobiography, Micah gives you an inside look at what it’s like to be Bashiok, what it’s like to not be Bashiok, and what it’s like to write an essay that is almost entirely devoid of facts.

You can, if you really have nothing better to do, read the full article here.

Nov 30, 2011 Spike TV Recognizing Blizzard Founders

Spike TV Recognizing Blizzard Founders With “Gamer God” Award

The Spike TV Videogame Awards are coming up, and Spike has just announced that they’ll bestow their second-ever Gamer God award upon Blizzard Entertainment’s three founders, Mike Morhaime, Allen Adham, and Frank Pearce. In addition, Diablo III’s full opening cinematic will make its world premiere during the show. Check out Spike TV’s official announcement for full details, and tune into the VGAs on December 10 at 8:00 p.m. / 7:00 p.m. Central.

Nov 30, 2011 Frank Pearce Joins AIAS Board of Directors

The Academy of Interactive Arts & Sciences (AIAS), the professional game-industry organization dedicated to advancing the artistic values of the interactive entertainment community, just announced that our very own Frank Pearce, Blizzard Entertainment cofounder and EVP of product development, has been appointed to its Board of Directors. Frank brings his own special brand of grumpy wisdom and blunt objectivity to the AIAS Board, and will represent the interests of the Horde and the Alliance equitably. See the AIAS’ official press release for more information. Congrats, Frank!

Nov 29, 2011 Patch 4.3: Hour of Twilight Trailer Revealed

Patch 4.3: Hour of Twilight features something for everyone. From a new raid to unexplored dungeons to the latest story developments to shake the world of Azeroth, this content update introduces a new tier of armor sets, the legendary “Fangs of the Father” rogue quest line, Transmogrification for cosmetic armor and weapon customization, Void Storage as a handy long-term storage option, Raid Finder to make forming pick-up raids easier than ever, and much more.

Watch the trailer now, and also make sure to read the new Warcraft short story Charge of the Aspects.

Nov 20, 2011 New WoW TV Spot Featuring Chuck Norris Unveiled

Chuck Norris didn’t break a sweat filming the newest World of Warcraft television spot. Instead, he made the director cry and then cooled himself with the tears.

Watch the new WoW commercial now.